Why Young Golf Travelers Are Choosing South Africa Over Traditional Golf Destinations?
An article I read a few weeks ago has kept me thinking about how we as golf travel experts market our experiences. Forbes published the piece “Generation Helps Drive Record Experiential Golf Travel Levels,” and it got me thinking. The international golf traveler is often defined as retired, 60-plus, plenty of time, headed somewhere familiar […]
The Rise of Wellness Golf Tourism in South Africa
I recently met with a country club that is considering a dedicated wellness director, a position that would work closely with the club pro to serve the members. As golf and wellness are becoming increasingly intertwined, and club members are starting to see time on the course as a core part of their overall health […]